Knob Labs
Monetization • AdTech • Analytics

Monetization strategy and execution for B2C apps, games, and content platforms

I help teams grow revenue through data-driven diagnostics, clear monetization strategy, and hands-on implementation — from advisory to turnkey delivery

14 years of experience

Applied AdTech and monetization expertise

End-to-end

Diagnosis, roadmap, execution

UX-aware

Revenue growth with managed trade-offs

Engagement options

Advisory
High-signal sessions: monetization decisions, ad strategy, UX trade-offs, prioritization
Audit / Diagnostics
Conducting a detailed analysis of the product and the existing monetization model in order to identify problem areas. Development of a roadmap and recommendations for conducting experiments.
Output: report • vectors • roadmap • impact estimates
Implementation (fractional)
Execution with your team: analytics, experiments, revenue optimization, rollout

Engagements start at $100
The initial 15-minute intro call costs $30. This payment is deducted from the first engagement

Why choose me?

Background

14 years in AdTech & monetization

Product and project work across ad platforms, publisher networks, programmatic auctions, analytics, and long-term revenue operations — including Adfox, the Yandex advertising network, and monetization of the Edadeal

How I work

Monetization as a system

I help products improve monetization through data, focusing on revenue growth with attention to user experience

Outputs

What you get

  • Monetization map and diagnosis
  • Prioritized vectors with impact estimates
  • Experiment backlog and rollout plan
  • Execution with your team or turnkey

Contact

Email
contact@knoblabs.com

Send a short note: product type, markets, DAU/MAU, monetization model, analytics stack, and constraints

Email me LinkedIn